A pricing compliance strategy establishes the policies,
processes and tools your sales force needs to realize
the full value of every sale. As sales organizations do
whatever is necessary to meet targets—which usually
means cutting prices with no regard for margins—a
pricing compliance strategy offers a better solution. By
setting prices and establishing the right policies,
processes and tools to enforce them, a sales force can
capture the full value of every sale—without losing a
single customer. 2009