themanager.org | Search | German Portal | Bookstore |
|
|
By Dagmar Recklies The PEST analysis has proven to be a flexible and easy to understand tool in the context of strategic planning. Like with all tools, the real value of the PEST analysis depends on the way it is used. Hence, the following article not only describes the content of this tool, it also provides advise for its practical application and interpretation. ...
|
|
||||||||||
|
up ñ | back to publications - Management Models and Tools | back to themanager.org |
If you have questions or comments to our website, do not hesitate
to contact us (comments and questions are always welcomed):
webmaster2 AT reckliesmp.de
Copyright © 2001 Recklies Management Project GmbH
Status: 17. April 2015